Careers

LoSoMo, Inc. is looking for a motivated, organized and talented individuals to join our web marketing company.

PPC Manager

The PPC Manager is responsible for administering and helping to manage Pay Per Click media strategies for clients. The PPC Manager can quickly understand and support initiatives that will contribute to the goals and success of client campaigns. The Paid Search Manager is a critical part of the team, responsible for creating, managing, and growing our PPC campaigns in order to drive traffic and business. In addition to being a strong campaign manager, this person will help optimize our paid search processes, bidding & competitive strategies. The Ideal PPC Manager has a passion for search and internet marketing and can use key programs such as Google Adwords, Google Analytics, Google Tag Manager, and CallRail to analyze and report on PPC campaigns. They are Google Adwords, Google Analytics, and Facebooks Ads certified and have an above average knowledge of HTML and JavaScript and WordPress websites. The PPC Manager has experience in managing multiple PPC campaigns simultaneously and mastered experience with social media paid advertising platforms. They have an ability to clearly and effectively articulate thoughts and points. They have excellent analytical, organizational, project management and time management skills and an outstanding ability to think creatively and identify and resolve problems. The candidate has at minimum an associates degree with at least 2 years’ experience of working in a paid search environment.

 

  • Perform daily account management of pay per click accounts in Google AdWords, Facebook, Yahoo, Bing, and other search/social platforms for a variety of clients.
  • Use key programs such as Google Adwords, Google Analytics, Google Tag Manager, Facebook Ads and call tracking software to analyze and report on all PPC campaigns for all clients throughout the year.
  • Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
  • Manage and maintain updates for large keyword lists.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
  • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
  • Keep pace with search engine and PPC industry trends and developments.
  • Manage large scale PPC budgets for a range of clients.
  • Manage day-to-day client and company relationships through presentations, written reports and conference calls.
  • Emphasis on “beyond the click” metrics to maximize clients return on investment and sales conversions.
  • Assist in current or new client business development/proposals as needed.
  • Track Click-through rates and identify areas for improvement
  • Make ad decisions based on what the data trends are dictating.
  • Develop and continually expand keyword lists.
  • Optimize bidding strategy and drive landing pages and ad copy to improve channel performance.
  • Google Adwords and Analytics Certification required.
  • Facebook Ads Certification required.
  • Passion for Search and internet marketing.
  • Outstanding ability to think creatively, and identify and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
  • Ability to clearly and effectively articulate thoughts and points.
  • Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
  • Excellent analytical, organizational, project management and time management skills.
  • A good working knowledge of key programmes including Google Adwords and Google Analytics.
  • Experience of managing multiple PPC campaigns simultaneously.
  • A good working knowledge of the complete digital marketing mix, particularly SEO and Social Media.
  • Able to interact at all levels of the organization comfortably (you’ll interact with Sales, Account Management, and Fulfillment.)
  • Manage PPC and Paid Media campaigns across all social and retargeting networks.
  • The ability to successfully implement new PPC campaigns and achieve excellent ROI for all clients.
  • Above average knowledge of HTML and JavaScript and WordPress websites.
Base Salary, DOE

Full-time

 

 

If you are the person we are looking for please email a cover letter and your resume to HR@losomoinc.com

 

How to Apply

If you are interested in joining the LoSoMo team, please use the form below or email a cover letter and your resume to info@losomoinc.com with your name and the desired position in the subject line. All job applicants must submit a cover letter to be considered.